We are for artists.

We help artists succeed in the online economy.

Our mission is to help artists create rewarding careers and reliable income. We provide research backed knowledge and services that help artists thrive. Rather than just relying on our own knowledge, we research what is actually working for successful artists globally. We then create the resources you need to design an art career that is right for you.

Hi, I’m Sarah

I’m the founder and artist behind Creatr.

I’m a professional artist, based in Australia. I work with interior designers, architects and property developers on large scale commissions. But I didn’t start there. I’ve failed way more than I’ve succeeded. It took me a long time and a lot of research to figure out how professional artists design their careers and achieve a reliable income.

I went to art school early on, but I didn’t feel like I could rely on my art for an income. So I went on to do my Master of Business Administration, learned entrepreneurship, and co-founded a couple of companies, including my art business. In 2020, I started my PhD. In 2022, I completed the global Artist Success Project, learning from over 300 global artists the factors that contribute to artists earning a living from their art.

In 2023, I started Creatr because I believe the knowledge I discovered on how to have a thriving art career is necessary, and isn’t already taught. The Full Time Artist Formula is our online course developed from the research.

“In 2022, I completed the Global Art Success Study, learning from over 300 global artists the factors that contribute to artists earning a living from their art.”

— Sarah Daly, Artist and Founder of Creatr.

How we can help you

Online branding for professional artists

  • Presenting your art in a professional way? Learn how to level-up your website, Instagram and LinkedIn profile.

    Click here to purchase the course.

Take your art career to the next level

  • Learn the 5 easy steps to discover your Ideal Art Buyer while remaining true to your artistic self. Includes a free worksheet.

    Click here to get free access.

  • Are you an artist looking to turn your passion into a full-time career? This course provides you with the roadmap to transition from a part-time artist to a full-time professional. Created after researching over 300 global artists on how they developed financially rewarding art careers, this online course will take you from wondering what to do next to having a clear success plan.

    Click here to learn about the course.

Sell your art through interior designers

  • Just in the US, there are only 5,000 galleries, but over 180,000 interior designers! This is how SO many art buyers are now purchasing art.

    Click here to download the free report.

  • Most artists focus on selling through galleries and online marketplaces, however there is another larger channel to market: interior designers. Learn how to find, connect and develop relationships with the right interior designers for your art practice.

    Click here to access the online course.

  • Take your art career to the next level and start working with interior designers. Get the research done for you and spend your valuable time in the studio.

    Click here to learn if this service is right your your art practice.

  • Sarah's approach is thoughtful, well-researched, and highly effective. She helped me to identify my ideal buyer and showed me how to attract and retain loyal customers.

    Robyn Markey, Artist

  • I now have a clear plan for moving my practice forward, and the anxiety and stress that were holding me back are gone.

  • My most important takeaway from the course? Don't be a backseat driver to your own art career.

    Elise Judd, Artist

  • I get it now. I know where I've been going wrong all these years.